Wednesday, June 19, 2013

American Association for Homecare – President and CEO Search Update

JDG Associates has been engaged by Washington, DC-based American Association for Homecare (AAHomecare) to conduct the search for the position of President and CEO.

Representing healthcare providers, equipment manufacturers, and other organizations in the homecare community, AAHomecare works to preserve and strengthen access to care for the millions of Americans who require medical care in their homes. AAHomecare members provide oxygen equipment and therapy, mobility assistive technologies, medical supplies, inhalation drug therapy, home infusion equipment, therapies, services and supplies. AAHomecare membership reflects a broad cross-section of the homecare community, including providers of all sizes operating in approximately 3,000 locations in all 50 states. Benefits to membership in AAHomecare include representation in Washington on legislative, regulatory and industry affairs, ready access to experts and information on developments in these areas, education programs and services, professional recognition and visibility, a job board, as well as leadership and networking opportunities.

AAHomecare has six Councils (Complex Rehab and Mobility, Home Medical Equipment/Respiratory Therapy, Medical Gases, Medical Supplies, Regulatory, State Leaders) through which members with common interests in homecare can influence the Association’s advocacy, communications and education programs. The Councils also serve as venues to share and promote best practices in homecare, provide insights to members facing common business challenges and helping to maintain the quality of care for the elderly. AAHomecare has an annual budget of approximately $4 million and a staff of 13 in four functional areas – organizational leadership/administration, government relations, communications, and membership. For further information please visit

The Position

The President and CEO serves as the principal spokesperson for the Association, able and ready at all times to promote and protect the interests of the Association and the industry it represents. Key among AAHomecare’s current representational efforts is its Market Pricing Program (MPP) initiative. Developed in response to a national bidding program introduced by the Centers for Medicare and Medicaid Services (CMS), MPP is consistent with Congress’ original intent to create a program based on competition and market prices while maintaining sustainable beneficiary access to quality items and services. The position is also charged with building AAHomecare’s membership, i.e., reaching out to current and potential member companies to promote and raise awareness in the industry of the Association’s impact on policy makers and regulators and the beneficial effect member company support can have in these efforts, for those they serve in their homes as well as the homecare community. 

Principal Responsibilities
  • Work with respective market groups to develop and execute the Association’s legislative and regulatory strategies, coordinating with industry lobbyists, AAHomecare members and coalition partners to establish the “value of homecare” among policymakers in Washington. 
  • Direct and energize AAHomecare’s membership retention and recruitment efforts, to include seeking opportunities to reach out and meet with members and potential members at their places of business. 
    Serve as the key spokesperson and advocate for the Association in conjunction with the Chairman, working with staff to raise the profile of the Association and the homecare sector with policy makers.
  • Represent AAHomecare in negotiations with government, business, labor, and other organizations, cultivating existing and new relationships with Congress and Centers for Medicare and Medicaid Services (CMS), testifying and lobbying as needed to present the Association’s viewpoints and encourage the acceptance of its goals and objectives. 
  • Maintain regular contact with the Board of Directors, its committees, the membership, manufacturers, and state associations to ensure AAHomecare’s value and effectiveness is fully understood and appreciated.
  • Plan, develop, and implement strategic initiatives, new programs and ideas, conferring with the Executive Committee to evaluate services and recommend methods to promote/increase membership involvement, reviewing and updating AAHomecare’s strategic plan annually.
  • Oversee AAHomecare’s finances including long-range forecasting as well as monthly and annual budgets for review and approval of the Board of Directors.
  • Champion and uphold the high ethical standards for the Association and the homecare industry and ensure the legal integrity of the Association.

Strong leadership and demonstrated success in relationship development and outreach activities associated with success in an issues-driven trade association. Strategic perspective and impact. Excellent oral and written communication skills. Highly effective in an advocacy role with a solid understanding of the legislative process and access to policy makers on Capitol Hill and CMS. Experience in an association and/or healthcare is very helpful. High degree of initiative necessary, as is a creative approach to problem solving. 

Paul A. Belford, Principal
JDG Associates, Ltd.
1700 Research Boulevard
Rockville, MD 20850
(301) 340-2210

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